While looking at an AED for the outlaws, someone was asking about wearing sunblock in the winter and having a discussion with the pharmacist. Just because you cannot feel the heat of the sun during the majority of the winter months, this doesn’t mean that the harmful rays are no longer present. You can still be exposed to radiation though glass and also snow can reflect up to 90% of the sun’s UV rays which cause skin damage. So yeah I would wear sunscreen all year round, including cloudy days too! Try an SPF of 30 for a decent amount of protection. Don’t forget that the signs of ageing due to sun damage aren’t seen for many years after so it’s better to start young to prevent sun damage than try and correct its effect later in life.  So yes, don’t forget to wear your sunblock for yourself and your children.. especially if they are out playing with snow, because the sunlight reflects from the snow.. and it causes more harm than normal days.